50. Summer Film School
Film Festival
Festival held continuously every summer since 1975
BRAND IDENTITY / ENVIROMENTAL DESIGN / WAYFINDING / CAMPAIGN
This year's visual is a reflection of what unites us – passion for films, the magic of the unique festival atmosphere and the 50th anniversary of Filmovka. The visitors will be accompanied by the sparkling red color and festive typography, which connect with memories of Filmovka and with texts specially prepared for the festival by representatives of Czech slam poetry. At the same time, we have hidden a lot of small references to Uherské Hradiště and past years in the visual. Now all that's left is to go into this cinematic world that we have lovingly created for you. Let the party begin!
